In contemporary resumes, personal brand and core competencies sections follow your name and contact information and precede all other information. A personal brand statement needs to be crisp, concise and include marketing ‘zing’ that excites one to read further. Lack of ‘zing’ often triggers no interest, no further reading and no response.
Tabulated core competencies are crucial to understanding your expertise. The core competencies section of your resume is most effective if it contains one or two word phrases organized neatly in tabular fashion so it can be skimmed quickly. It should contain key words found in the requirements part of a job description. Key words should also be used in context in the experience section. This is an important factor in getting a high score from ATS parsing.
These two sections should fit into the first third of the page so that the most important relevant results and accomplishments that follow in the experience section can be found on the first page.
Contemporary resumes no longer contain objectives. It can be reasonably assumed the job you are responding to is your job objective, which makes objective statements redundant and obsolete.Karl has been reviewing resumes for people at no cost since 1999. He has been counseling job seekers since that time as well. If you would like his help, email him at email@example.com